Building the Future of Digital Learning.
Edtech
Visual Identity evolution
Design system
Brand collateral
SoMe templates
Brand guidelines
Interior branding
Website re-design & UI Kit
From Local Roots to Global Reach.
A pioneer in EdTech, Gomycode launched Tunisia’s first digital learning platform and quickly became a go-to hub for digital skills across Africa, Middle East, and Europe. As the brand expanded, its identity struggled to keep pace. We partnered to audit the full brand ecosystem—uncovering opportunities to boost accessibility, refine hierarchy, and build a cohesive, scalable system for the new positioning.
Our strategy was to realign Gomycode’s visual identity with its mission: delivering inclusive, tech-forward education at scale, and build a brand that feels energetic and future-facing combining optimism and clarity for global audience.
Evolving the Brand & the Experience.
We led a full identity evolution, starting with a refined wordmark built for memorability and digital performance. The updated color palette balances contrast and warmth, supporting both user interface needs and expressive storytelling. A modular design system was introduced—complete with scalable components and custom iconography—to ensure consistency across web, product, and marketing. The new identity now lives across UI kits, student-facing communications, and social content, bringing cohesion to Gomycode’s growing global presence.
A modular grid system built for flexibility.
The website was designed to reflect the energy of digital learning while maintaining a clear, structured experience. At its core is a modular grid system built for flexibility and responsiveness. Whether on mobile in Cairo or desktop in Paris, the interface adapts smoothly to any screen or content type. Reusable components and fluid layouts ensure consistency at scale, giving the internal team the tools to grow the platform without compromising the brand.
Accessibility was built in from day one. We paid close attention to color contrast and text clarity at every stage—from early wireframes to final visual QA—to make sure the experience works for everyone.
We also focused on keeping things consistent and flexible. The UI kit comes with a set of reusable components, custom icons, and illustration styles that can adapt to different campaigns or partner needs. By standardizing typography, spacing, and content patterns, we made it easier for the team to build new pages without starting from scratch.
The new site isn’t just better looking—it’s built to grow. It supports Gomycode’s mission to make tech education more accessible, while giving the business room to expand across regions and digital touch points with ease.
